WE’VE HEARD ALL ABOUT CLIMATE CHANGE.
NOW, IT’S TIME TO LISTEN.
Climate change has become the greatest threat to life on earth. A threat so overwhelming, people prefer to ignore it.
We wanted to use the power of music to make people listen up.
After months of collaborations with sound artists, software developers and music arrangers, we managed to adapt Vivaldi’s Four Seasons to today’s weather conditions – using 300 years of climate data.
For Seasons premiered at Elbphilharmonie Hamburg to a sold-out crowd and to 150,000 live viewers on Facebook.
Within a month, the voice of climate change achieved a global reach of 1 billion contacts, TV & radio stations in 130 countries reported on the event. Moreover, For Seasons is now a partner of United Nations Development Program and new concerts are being arranged.
CASE FILM
THE CONCERT
THE PROJECT IN DETAIL
From temperature anomalies to CO2 emissions and to species extinctions, we comprised more than
10 climate data sets from the 18th century until the present day. The collected data was then fed into
multiple custom-made algorithms which transformed what Vivaldi had expressed in his masterpiece
into what we experience now.
Visual 1 - The violin trills, mimicking bird sounds were reduced by 15%, signifying the decline in bird populations.
Visual 2 - The algorithms adjusted the duration of the seasons: today’s Winter is 51 bars shorter. Motifs of Summer already arrive in Spring.
Visual 3 - Vivaldi represented “Summer’s occasional thunderstorms” with flashing solo violins. The algorithms placed unexpected thunderstorm motifs throughout the entire piece according to the dramatic increase in natural catastrophes.
rESULTS
MEDIA COVERAGE
You could find more information on: https://www.forseasonsbydata.com/
AWARDS
Cannes Lions - Creative Data - Gold
Cannes Lions -Radio & Audio - Bronze
D&AD - Sound Design & Use of Music - Graphite Pencil
D&AD - Radio & Audio - Wood Pencil
One Show - Creative Use of Data - Best in Discipline
One Show - Green Pencil
One Show - Creative Use of Data - Gold
One Show - Experiential & Immersive - Silver
New York Festivals - Best Use of Music - Gold
New York Festivals - Sound Design - Gold
New York Festivals - Social Environmental Good - Gold
New York Festivals - Environment & Sustainability - Bronze
New York Festivals - Live Experience - Bronze
Art Directors Club - Data-Driven Creativity - Gold
Art Directors Club - Innovative Use of Audio - Silver
Art Directors Club - Craft - Silver
Art Directors Club - Music - Silver
Art Directors Club - Promo B2C - Silver
Art Directors Club - PR Event - Silver
Art Directors Club - Next Level - Silver
Art Directors Club - Branded Content / Live Experience - Bronze
Art Directors Club - PR - Bronze
Art Directors Club - Use of Original Music - Bronze